Officially the best small content agency in the UK 2018

Our Services

We’ll help you get your message in front of the right audience for your brand, always putting great content and engagement front and centre. Find out what services BrandContent offer here.

1

Drive brand awareness

Organic Social Media

We follow an always-on, agile approach to social media. Whether it’s community management, real time content, social strategy or reactive social media campaigns, we use impressive content as a springboard for great conversations.

Our team have crafted global social campaigns for localised markets, and developed and delivered creative social campaigns cross-industry. At the heart of all our social campaigns are incredible content, from video to snackable short-form editorial, to get your digital community talking and growing.

We’ll use our tools and expertise to carry out social listening and inject your brand into conversations at the right time and ensure your voice is as unique as your brand.

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Podcasts

Podcasts are becoming increasingly popular with over 6.9 million people listening to them every week – a number that’s growing fast. In the last year, an additional 1.3 million people have taken up listening to audio, and it’s easy to understand why.

Our podcasts are put together by our team of editors, journalists and marketers with backgrounds from the BBC and commercial radio. They’ll help you develop a podcast strategy, define your brand ‘tone’ for audio, devise interesting and relevant topics which will align with your current content strategy as well as managing the interviews and production.

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Content Marketing

Our content strategists will help you plan, develop and manage your content to deliver the greatest impact. We will work with you to establish Key Performance Indicators (KPIs) and develop a customer journey framework, complete with tone of voice guidelines and personas to ensure you have the right content at every stage of the buyer journey.

Through content audits and analysis, you will get data-driven content recommendations and a content plan that puts the strategy into action to intelligently engage your audience.

With the big picture nailed, we will map out the opportunities within the buyer cycle and your channels, to ensure that all your content is vibrant and attractive wherever your prospects and consumers choose to engage with you.

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Influencer Marketing

Influencer marketing raises brand awareness. Fact.

We get your content in front of your target audience. A branch of our bespoke content creation and strategy services, our influencer engagement programme connects brands with marketers with an organic following scoring in the millions.

Our social outreach and media team are a hybrid of editorial, social and PR experts. We have established strong relationships with YouTube influencers, bloggers and giants of the social media world.

Influencer marketing is a true partnership that is built to deliver the greatest impact and together, we will help you co-create branded content that will resonate with your audience and deliver on your content KPIs.

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Media relations

We don’t focus on getting our clients small mentions in the media – we target substantial pieces that your brand owns ensuring the highest share of voice and landing your key messages.

Media Relations has long suffered from proving ROI in the marketing mix, so we’ve tackled this challenge head on. We have developed a unique evaluation method, so you can be certain you’re getting the right return on your investment.

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Paid Social Media

We follow an always-on, agile approach to social media. Whether it’s community management, real time content, social strategy or reactive social media campaigns, we use impressive content as a springboard for great conversations.

Our team have crafted global social campaigns for localised markets, and developed and delivered creative social campaigns cross-industry. At the heart of all our social campaigns are incredible content, from video to snackable short-form editorial, to get your digital community talking and growing.

We’ll use our tools and expertise to carry out social listening and inject your brand into conversations at the right time and ensure your voice is as unique as your brand.

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2

Attract new customers by increasing website traffic

SEO

SEO is no longer a standalone offering– the best content campaigns are the most connected ones, so we integrate SEO into everything we do. This way, we can ensure your customers can find you through timely campaigns that are hard-hitting, engaging and relevant to your audience.

Starting with keyword research and content audits, our SEO experts ensure your content and campaigns have the right data behind them to drive traffic to your website and see your website move up through the SERPs.

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Digital PR

From the start, we’ll work together to be clear on the PR objectives, from landing your key messages to driving traffic back to your website in both the UK and globally.

Our contacts span the entire Consumer and B2B media landscape, with a particular focus on consumer, technology, personal finance and business. Our strong relationships coupled with our fantastic storytelling skills mean we deliver big results.

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Content marketing

Our content strategists will help you plan, develop and manage your content to deliver the greatest impact. We will work with you to establish Key Performance Indicators (KPIs) and develop a customer journey framework, complete with tone of voice guidelines and personas to ensure you have the right content at every stage of the buyer journey.

Through content audits and analysis, you will get data-driven content recommendations and a content plan that puts the strategy into action to intelligently engage your audience.

With the big picture nailed, we will map out the opportunities within the buyer cycle and your channels, to ensure that all your content is vibrant and attractive wherever your prospects and consumers choose to engage with you.

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Paid social media

Social media is increasingly pay-to-play, and is now a key component of any digital marketing strategy. We help you to identify and target your audience at the right time, in the right place and with the right message. We use Paid Social to improve brand awareness and drive customers through your online journey to purchase. This helps you to build a highly relevant, engaged digital community that keeps coming back.

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Voice search

Voice Search is the process of searching the internet by speaking, rather than typing on a desktop or mobile device. From an SEO perspective, it means you need to optimise content on your site in a more conversational way so that when someone searches through a voice assistant, your content becomes their source of the information.

With predictions claiming that 50% of all searches will be voice searches by 2020, we’re one step ahead. We can help you to start optimising your content for more visibility and to drive traffic back to your website.

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