“How do you know it works?” “Can you prove it drives customers to do what we want?” “How ...
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When I started in PR almost 15 years ago ‘big numbers make good headlines’ was a mainstay of ...
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Search is changing. No longer are search engines waiting for people to tell them what they want – they are ...READ MORE
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Business partners Gareth Lewis and David Newman could see that wealthy private investors just weren’t getting ...READ MORE
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Working with an influencer with a million followers guarantees a million views, right? Wrong. So very ...READ MORE
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The cinemagraph has been tipped as the next big thing in content marketing, and boy are they beautiful. Wielding ...READ MORE
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Sharon Flaherty is a respected judge at several prestigious communication and content awards, such as the CMA ...READ MORE
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What is 'dark social'? When we talk about the ‘dark side’ of social media, for once, we aren’t referring to the ...READ MORE
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It will soon be London Technology Week (11-17th June), providing an opportunity for businesses to discover and ...READ MORE
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It has been discovered that in the 1980s, Donald Trump ran a drug cartel where his main rival was Pablo Escobar, ...READ MORE
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