“How do you know it works?” “Can you prove it drives customers to do what we want?”…

To Jump on the bandwagon: to join an activity that has become very popular or to change…

Mike has recently joined BrandContent as a UX Designer. He focuses on voice assistants and improving the…

Having spent the bulk of my PR career working ‘in-house’ as part of an internal PR team…

Jude Cook and Andrew Pickett set up ShareIn in Edinburgh in 2011, initially as a crowdfunding platform…

With its strong financial sector, access to investment and deep tech talent pool, London is without a…

The rise of video has been unprecedented since the birth of YouTube 13 years ago . We…

Paul Shepherd, a serial entrepreneur, is founder and chief executive of We Build Bots, which has developed…

When I started in PR almost 15 years ago ‘big numbers make good headlines’ was a mainstay…

Search is changing. No longer are search engines waiting for people to tell them what they want…